Creative Services


We offer cutting-edge choreography services for your music videos, commercial spots, or live events, specializing in choreography of masses, "real people" choreography, and artistically driven projects demanding a sophisticated and conceptual choreographic approach. 

We have extensive experience working with trained dancers of all styles, as well as non-dancers, actors, and large numbers of extras and volunteers, and with the public as participants. We employ specialized systems and tools to manage large-scale performances from Olympic size ceremonies to flash mobs, and film environments working with large casts.

Choreography for us is not just dance steps. We work with all aspects of movement. From the microscopic to the epic, we can orchestrate the movement of both people and objects, or of people in relation to objects, surroundings, architecture, topography, sets or moving structures, as well as work with camera movement in relation to choreography. We teach and mentor dance on camera production internationally within the emerging field of "screendance" and our work offers distinctive choreographic comprehension of camera work and cinematic language.

Integrating provocative, meaningful and high quality choreography to great ideas is what we do. We can provide anything from consulting to full production including choreography services, dancers, casting, direction or production according to your need and budget.

> Consulting

> Choreography & Direction

> Casting

> Production



Pan American Games Opening Ceremony 
Produced by Cirque du Soleil at Roger Center in Toronto
Large group segments choreography - July 11 2015

> CBC Live Broadcast
> CBC Sneak Peak
> Making Of the Opening Ceremony

Carly Rae Jepsen "I Really Like You" 
choreography of music video featuring Justin Bieber, Tom Hanks and 70 dancers

> "I Really Like You" Music Video
> Behind The Scenes

Justin Timberlake "Mirrors" 
Movement for actors for MTV's Music Video of the year
directed by Floria Sigismondi

> "Mirrors" Music Video

Sleigh Bells ft. Tink "That Did it"
choreography and artist coaching for Sleigh Bells music video collaboration

> "That Did It" Music Video

Montreal Fashion & Design Festival:
Sensation Mode - A fashion show Directed by Noemie Lafrance

> Montreal Gazette
> Radio Canada
> La Presse
> Le Devoir

Bacardi: Historical Videos
3 Commericals directed by ABCDCD and Choreographed by Noemie Lafrance

> Prohibition
> Cuba Libre
> Rum of the Bat

Sprint: EVO
Sprint EVO commercial Choreographed by Noemie Lafrance

> "EVO Live"

Snow Patrol: In The End
New Snow Patrol music video Choreographed by Noemie Lafrance

"In The End" Music Video

Quiksilver: Water Dancer Series
Surfer Stephanie Gilmore interviewing Noemie Lafrance about the intersection of Dance and Surf

> Water Dancer interview

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